TO: AC Transit Board of Directors
FROM: Michael A. Hursh, General Manager
SUBJECT: Update on the Strategic Plan Progress
BRIEFING ITEM
RECOMMENDED ACTION(S):
Title
Consider receiving an update on the Strategic Plan Progress.
Body
STRATEGIC IMPORTANCE:
The Strategic Plan was approved in April 2019 and included core values, updated vision and mission statements, high-level goals, and strategic initiatives.
BUDGETARY/FISCAL IMPACT:
There is no specific fiscal impact associated with this briefing item.
BACKGROUND/RATIONALE:
The District's Strategic Plan was completed in April 2019. Later that same year, global crises emerged that would profoundly affect the country and AC Transit. Three of these problems are particularly important for the District to address in a thoughtful manner: systemic racism, the climate crisis, and our response to and recovery from the pandemic. Staff recognizes much has changed creating an opportunity to revisit the Strategic Plan and give the Board an opportunity to make adjustments at the September 29, 2021, Board retreat.
Staff is recommending that a major addendum to the Strategic Plan be prepared that focuses on these three issues: diversity/equity/inclusion, the climate crisis and recovery from the pandemic. The addendum would be published alongside the original strategic plan and posted on-line. A cover-to-cover update of the strategic plan would be prepared in 2024, at the five year mark and once every five years thereafter.
The 2019 Strategic Plan has the following 7 elements:
1. SWOT Analysis
2. Core Values
3. Scenario Plan
4. Vision Statement
5. Mission Statement
6. Goals (high level)
7. Initiatives
For the amendment, staff is recommending a focus on the Scenario, Goals, Initiatives and to the Technical Appendix, Attachment G - Goals with Associated Draft Objectives and Metrics. Staff is proposing that the remaining components of the Strategic Plan - the SWOT Analysis, Core Values and the Mission and Vision St...
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