TO: AC Transit Board of Directors
FROM: Michael A. Hursh, General Manager
SUBJECT: Amendments to Board Policy 333
ACTION ITEM
RECOMMENDED ACTION(S):
Title
Consider the adoption of Resolution 20-061 approving amendments to Board Policy 333, Fare Policy Goals and Methodology, incorporating the provision of free transfers on All-Nighter service, eliminating the paper version of the BART-to-Bus transfer, including an accumulator function in the District's mobile ticketing application, codifying changes previously approved and reorganizing the policy.
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STRATEGIC IMPORTANCE:
Goal - Strong Public and Policymaker Support
Initiative - Financial Efficiency and Revenue Maximization
Incorporating recent Board actions and new fare media into Board policy will make it easier for the public and other stakeholders to find and understand District fare policy and reduce potential fare collection conflicts.
BUDGETARY/FISCAL IMPACT:
There is no direct or immediate budgetary or fiscal impact associated with this policy amendment.
The introduction of the accumulator function on the mobile ticketing application could potentially reduce fare revenue because customers will no longer have to buy passes prior to use. However, there is also the potential for an increase in revenue since the convenience of the products could attract more riders. Either way, the impact will be small until the mobile ticketing application is more widely used.
BACKGROUND/RATIONALE:
On August 5, 2020, the Board of Directors adopted a proposal to provide free transfers for All-Nighter service between the hours of midnight and 6:00 AM. On September 23, 2020, the Board adopted a proposal to eliminate the paper version of the BART-to-Bus transfer (SR 20-269a and Resolution 20-046). Both fare policy changes became effective after adoption.
In addition, on October 19, 2020, the District launched its mobile ticketing application, Token Transit, which has accumulator functionality. Staff rec...
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